Sr Analyst-Advanced Analytics & Business Intelligence (BI)
Job Summary:
Sr. Analyst – Advanced Analytics & Business Intelligence (BI)
About the Role & Team
“We create happiness.” That’s our motto at Walt Disney Parks and Resorts—and it drives everything we do. At Disney, you’ll help push the limits of entertainment and deliver the never-before-seen. Ready to make an impact?
The Media Growth and Marketing team, part of the Global Marketing Center of Excellence within Disney Experiences (DX), powers campaign activation. As Sr. Analyst, you’ll drive advanced consumer analytics and business intelligence for Direct Channel marketing, using data-driven insights to optimize targeting, messaging, and channel strategies.
This role focuses on Data Science and Business Intelligence (BI) - developing analyses, predictive models for sales and marketing, digital campaigns, and CRM, plus self-service tools like dashboards and workflows leveraging machine learning and technologies such as Snowflake, Dataiku, and Tableau. You’ll collaborate with other planning and marketing teams to deliver actionable insights, recommend solutions, and manage projects within an Agile framework.
Full-time, On-Site
Reports to: Manager – Advanced Analytics & Business Intelligence (BI)
What You Will Do
Develop BI tools and dashboards using SQL, Python, Snowflake, Dataiku, and Tableau
Build predictive models on guest behavior (e.g., purchase likelihood, engagement, customer spend)
Design and run statistical experiments (A/B testing) to measure audience strategy effectiveness
Analyze KPIs and guest behavior trends; translate findings into clear, data-driven stories and visualizations that drive business impact
Build data pipelines for predictive models, actionable insights, and operational dashboards
Maintain and promote department data assets, including models and dashboards, to ensure availability for activation
Manage project plans and timelines in Agile; track progress using Jira
Mentor team members to develop skills, provide feedback and promote confidence
Partner with key business stakeholders to identify insights that inform strategic decisions
Required Qualifications
5+ years of experience in customer-focused analytics within industries such as hospitality, entertainment, or retail, including sales, marketing, and customer service functions
5+ years of hands-on expertise in BI technologies, data visualization, and programming (Python or R) for predictive modeling, statistical testing, and the application of machine learning algorithms and statistical methods such as logistic regression, decision trees, and clustering
Strong understanding of relational databases, data pipelines, and exploratory data analysis (EDA) using SQL and Python
Proven ability to translate business questions into actionable analytical products
Proficiency in data visualization tools like Tableau, Power BI or other visualization tools
Excellent communication skills to distill complex technical concepts into clear, actionable insights for non-technical audiences
Strong problem-solving, organizational, and time management skills
Critical thinking, attention to detail, and a curiosity-driven mindset
Technical Skills Required:
Machine Learning, SQL/Python, Tableau
Preferred:
Snowflake, Dataiku, Jira
Education:
Bachelor’s degree in Statistics, Analytics, Business, Mathematics, Computer Science, or related field
Preferred: Master’s degree in same disciplines
Our Benefits: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits
About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Destinations, LLC, which is part of a business we call Disney Experiences.
Disney Destinations, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
Having technical issues? View the FAQs for help.
Hiring Process
-
Where Does Your Story Begin?
Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.
-
Be Part of the Story
There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.
-
The Next Chapter
Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.
Explore this Location Celebration, FL
The picture-perfect community of Celebration, 25 minutes southwest of Orlando, is a place like no other. Founded by The Walt Disney Company in the 1990s and named one of Forbes Magazine’s prettiest neighborhoods in America, Celebration features an idyllic downtown with architecture inspired by traditional Southern towns.
Related Jobs
OUR CULTURE
Related Content
-
Career Opportunities Employee Stories Disney Cruise Line cast delivers magic in The Bahamas -
Diversity, Equity, and Inclusion Culture & Values Employee Stories Work & Innovation Students & Recent Graduates Life at Disney: Hong Kong Disneyland Resort -
Career Opportunities Employee Stories Students & Recent Graduates A Dream to Perform Comes True for a Disney Intern at Hong Kong Disneyland -
Career Opportunities Employee Stories Ben’s Journey from Human Resources to Facility Services -
Culture & Values Employee Stories Growing a Garden of Magic at Hong Kong Disneyland -
Employee Stories Students & Recent Graduates From Disney Internships to Beyond: Meet Three Hong Kong Disneyland Resort Cast Members Making an Impact -
Employee Stories Students & Recent Graduates Disney Internships Lead to Magical Friendships and Careers at Hong Kong Disneyland Resort -
Employee Stories Finding New Angles with Data Science: Meet Henry -
Students & Recent Graduates Disney International Programs -
-
Diversity, Equity, and Inclusion Culture & Values Employee Stories Students & Recent Graduates Disney on the Yard -
Employee Stories From Shore to Sea: Simon, Manager, Fleet Operations Training -
Career Opportunities Career Development Diversity, Equity, and Inclusion Culture & Values Employee Stories Students & Recent Graduates Life at Disney LATAM Blog Posts -
Career Development Employee Stories Disney Cruise Line’s leadership team in The Bahamas on growth, building careers, and making magic -
Employee Stories Unlocking career dreams with Disney Cruise Line: Jarrett’s journey as a Third Officer Postgraduate -
-
-
-
-
Job Resources Benefits Benefits - Disney Cruise Line Shipboard Roles -
Job Resources Benefits Benefits - Disney Cruise Line Island Roles -
Culture & Values Employee Stories Learn about the vibrant culture of The Walt Disney Company Latin America! -
Employee Stories Work & Innovation Life at Disney Podcast | Turning Data into Business Solutions in Latin America -
Employee Stories Creating Magical Narratives: Bill’s Journey to Storyliving by Disney -
Career Opportunities Career Development Students & Recent Graduates Pixar Internships and Residences -
Career Opportunities Career Development Students & Recent Graduates Jedi Academy | Industrial Light & Magic -
Career Opportunities Career Development Students & Recent Graduates Marvel Internships -
Employee Stories What My Disney Internship Taught Me – As Told By Disney Songs -
Diversity, Equity, and Inclusion To Be Young, Gifted, and Black: Wisdom and Stories from Emerging Black Leaders at Disney -
Career Development Employee Stories A Day in the Life of Anthony, a Disney Recreation Coordinator -
Work & Innovation Securing the Magic at Disney -
Employee Stories Will, Disney Cruise Line HR manager and Navy veteran, supports crew and discovers his own Disney magic -
Career Opportunities Employee Stories Nontraditional Career Paths Lead to Technology & Digital Opportunities at Disney Parks -
Career Opportunities Employee Stories Taking a Chance and Finding a Dream Job: Meet Kati, Ride & Show Technician -
Hiring Process Employee Stories Unlock the Magic: Your Guide to Disney College Program Character Performer Auditions -
Diversity, Equity, and Inclusion Employee Stories Celebrate Black History Month: How Their Stories Inspire Others to Dream -
Career Opportunities Disney Cruise Line manager of HR shares new opportunities in The Bahamas -
Career Development Employee Stories Disney Chefs Share Their Advice for Aspiring Culinary Talent -
Career Opportunities Students & Recent Graduates Dreams Take Flight with UK Early Careers -
Career Development Diversity, Equity, and Inclusion Employee Stories Q&A with Domi Flores-Wong: A Nontraditional Career Path into Technology at Disney -
Employee Stories Students & Recent Graduates Meet 3 Japanese Trainees Starting Their Career With Disney -
Diversity, Equity, and Inclusion Culture & Values Employee Stories Meet Artemis: EMEA Talent Acquisition Intern -
Benefits Culture & Values Disney named Top Adoption-Friendly Workplace -
Career Opportunities Diversity, Equity, and Inclusion National Geographic Announces Third Year of Field Ready Program -
Employee Stories Students & Recent Graduates Ireland Intern Spotlight: Meet Ellen and Karla! -
Diversity, Equity, and Inclusion Employee Stories Celebrate Black History Month: Why the Work We Do Matters -
Career Development Diversity, Equity, and Inclusion Employee Stories Bringing Passion Through Storytelling: Meet Staff Writer, Zaire! -
Career Development Employee Stories Work & Innovation From Concept to Console: Meet Winslow, Producer III, Disney Games -
Career Development Diversity, Equity, and Inclusion Four Women in Leadership Growing Their Careers in Japan -
Employee Stories Creating a Culture of Safety: Meet Krista -
Career Development Employee Stories Creating Home-Away-From-Home Magic as a Houseman at Disneyland Resort -
Employee Stories Behind the Magic with Jenn, Disney Vacation Club Project Manager -
Employee Stories Work & Innovation Creating Wonders & Ensuring Safety: Meet Jana, Structural Engineer, Disneyland Resort -
Culture & Values Students & Recent Graduates Disney Internships Lead to Magical Friendships and Careers at Hong Kong Disneyland Resort -
Career Opportunities Career Development Disney Cruise Line’s leadership team in The Bahamas on growth, building careers, and making magic -
Diversity, Equity, and Inclusion Culture & Values Employee Stories Women + Tech BERG Spotlight: Meet Four Female Technologists -
Employee Stories Ben’s Journey from Human Resources to Facility Services -
Job Resources Benefits Benefits - Disney Cruise Line Shoreside Roles -
Career Opportunities Disneyland Resort Hiring Events -
Career Opportunities Disneyland Resort Culinary Hiring Events -
Culture & Values A Wish Every Hour of Every Day -
Benefits The Walt Disney Company Benefits
-
Executive Leadership
Our senior executives bring tremendous experience, visionary thinking and a shared commitment to excellence, creativity and innovation to the day to day operation of the company.
Learn more -
Social Responsibility
Explore our commitments and our work to create a better world through our stories, experiences, operations, and philanthropy.
Learn more -
Diversity, Equity, and Inclusion
At Disney, we are committed to creating a better world. A world of belonging where each person feels seen, heard, and understood. A world filled with hope and promise.
Learn more -
Heroes Work Here
Heroes Work Here reflects the long history of respect and appreciation Disney has for the U.S. Armed Services. We recognize the commitment and dedication it takes to serve your country, both as military personnel and military spouses, and value the leadership skills and sense of purpose it has instilled in you.
Learn more
Sign Up for Job Alerts
Get the latest job opportunities as they become available.
SHARE
Links open in new tabs.