Partnerships Manager, National Geographic
工作概要:
The Licensing and Partnerships team at National Geographic is part of the larger National Geographic Growth Marketing department within The Walt Disney Company. This department is responsible for driving revenue for National Geographic content, specifically focused on subscription marketing for National Geographic subscribers; advertising partnerships; distribution partnerships; and support in larger corporate partnerships and synergies between the National Geographic brand and other brands within The Walt Disney Company.
The Partnerships Manager will work within the Licensing and Partnerships team to optimize revenue opportunities for new and existing business with third party partners. Under the direction of the Senior Manager of Licensing and the Director of Licensing and Partnerships, this person will work to support and sustain the overall monetization strategy of the Growth Marketing department and National Geographic content. This includes management of existing content syndication, content distribution, and licensing opportunities. They will also support the development of new and existing opportunities to deliver subscriber benefits and acquisition channels to meet department goals for subscription and retention targets.
Responsibilities and Duties of the Role:
New Revenue Streams & Partner Development
Following the strategic direction of the Sr Manager and Director, support business development with new external partners across digital, social, and experiential platforms. New revenue streams may include licensing, badging, audio, and distribution partnerships for National Geographic content and brands.
Assist in analyzing partner viability and structuring deals that align with department’s business strategy
Manage the tracking and pipeline of new business opportunities
Ensure new business development follows best practices and brand guidelines—from opportunity sourcing to onboarding and post-launch performance analysis
Subscription Growth and Partnerships
Support the development of strategic partnerships that contribute to subscription acquisition, including bundling opportunities, affiliate-driven promotions, and partnerships that enhance the overall subscription value proposition. Manage and grow existing third-party partner relationships that contribute to revenue generation, with a focus on optimizing performance and identifying opportunities for incremental growth.
Support creation of limited affiliate promotions tied to specific and time-limited subscription marketing campaigns.
Monitor key performance metrics
Align on business objectives across Growth Marketing team
Collaborate cross-functionally with editorial, production, and marketing teams
Following the direction of the Senior Manager, assist in ensuring that contract terms and business operations align with internal standards and revenue goals.
Collaborate with internal stakeholders to integrate programs into existing subscription and acquisition strategy, and support go-to-market efforts that drive measurable subscriber growth
Serve as a point of contact between external/ third party partners and internal teams, including editorial, social, and marketing teams.
Cross-Functional Project Management
Work within the Licensing and Partnerships team to help develop policies, workflows, and opportunities with the global media licensing business, focusing on opportunities to align and growth with local language partnerships for National Geographic editorial media. Champion cross-enterprise collaboration to support partnership success, navigate internal approvals, and provide support on go-to-market plans
Minimum Requirements:
Minimum of 4 years of experience with subscription marketing, affiliate marketing, or brand partnerships in media industry
Direct or indirect experience with new business development
Excellent writing skills with the ability to translate traditional marketing content into engaging and brand relevant conversations
Proven competency across social platforms
Strong understanding of marketing terms and industry
Ability to maintain strong working relationships and cultivate new ones
This candidate should be a strategic, detail-oriented, multi-tasker, and effective communicator with an exceptional sense of accountability within a fast-paced environment
Required Education:
Bachelor’s Degree or equivalent education (Marketing, Business, Communications, or similar preferred)
Please note: This role is in office 4x/week Monday – Thursday and works from home on Friday in our Washington DC location.
The hiring range for this position in Washington D.C. is $95,500.00 to $128,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於National Geographic:
National Geographic Partners LLC (NGP) 是 Disney 和 National Geographic Society 的合資企業,致力透過無與倫比的媒體資產組合為世界帶來優質的科學、冒險和探索內容。NGP 結合全球 National Geographic 電視頻道 (National Geographic Channel、Nat Geo WILD、Nat Geo MUNDO、Nat Geo PEOPLE) 與 National Geographic 媒體和消費者導向的資產,包括 National Geographic 雜誌; National Geographic 工作室;相關數碼和社交媒體平台;書籍;地圖;兒童媒體;以及包括旅行、全球體驗與活動、歸檔銷售、許可和電子商務業務的輔助活動。131 年以來,增進對世界的知識和理解一直是 National Geographic 的核心宗旨。現在,我們致力突破邊界,進一步為我們的消費者提供更好的服務……與此同時,我們每個月都在全球 172 個國家/地區和 43 種語言中接觸到全世界數百萬觀眾。NGP 將我們的收益的 27% 撥回給非營利組織 National Geographic Society 用於資助科學、勘探、保護和教育領域的工作。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 National Geographic Partners PAY SVC,其所屬的業務部門是 National Geographic。
National Geographic Partners PAY SVC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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