Specialist, Channel Marketing (1-Year Contract)
仕事内容:
Job Requirements
The Specialist, Channel Marketing plays a key role in driving business growth through the development and execution of channel marketing initiatives at Hong Kong Disneyland Resort. This role supports a variety of B2B marketing activities, sales enablement programs, and client engagement initiatives, with a focus on Disney Youth Programs and Disney's Fairy Tale Weddings.
Working closely with internal stakeholders and external partners, the Specialist will develop marketing assets, execute campaigns and events, manage communications, and provide operational support to ensure the successful delivery of channel marketing strategies and business objectives.
Job Responsibilities
- Execute B2B marketing initiatives that support channel development and overall business growth.
- Develop sales presentations, marketing collateral, promotional materials, and communication assets to support business development efforts.
- Support end-to-end marketing campaigns for Disney Youth Programs and Disney's Fairy Tale Weddings.
- Coordinate and execute corporate sales events, partner engagement activities, and client-facing events.
- Maintain ongoing communication with business partners on new attractions, seasonal offerings, premium experiences, and resort developments.
- Manage website content updates and digital communications to ensure information remains current and engaging.
- Partner with internal teams and external vendors to support event logistics, project implementation, and operational requirements.
- Support financial and administrative processes, including purchase orders, invoice processing, vendor management, and budget tracking.
- Manage marketing inventory and related administrative activities to ensure effective team operations.
Requirements
- Bachelor's degree in Marketing, Communications, Business Administration, Event Management, or a related discipline.
- 4-6 years of relevant experience in marketing, digital marketing, event management, tourism, hospitality, travel trade, or related industries.
- Experience supporting B2B marketing campaigns, sales initiatives, or client-facing events.
- Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
- Excellent interpersonal and stakeholder management skills, with the ability to collaborate effectively across functions and levels.
- Proficiency in Microsoft Office applications and AI-powered productivity tools, including Microsoft Copilot.
- Excellent verbal and written communication skills in English, Cantonese, and Mandarin.
HKProfessional
Disclaimer
This position is with HK International Theme Parks Limited, which is part of a business we call Hong Kong Disneyland Resort.
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The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。
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