Director, DE DTC Marketing Finance

ジョブID 10122266 勤務地を選択 サンタモニカ, カリフォルニア州, アメリカ合衆国 / グレンデール, カリフォルニア州, アメリカ合衆国 / ニューヨーク, ニューヨーク州, アメリカ合衆国 企業名 Disney Entertainment 掲載日 Aug. 11, 2025

今すぐ応募

仕事内容:

The position requires to be at the office 4 days a week, and can be based in either our office in NYC or Los Angeles.

The Walt Disney Company's Disney Entertainment (DE) group includes the company’s full portfolio of entertainment media and content business globally, including streaming (Disney+, Hulu, ESPN+, Star+, and Disney+ Hotstar). Within DE, DTC Finance is responsible for comprehensive financial management of the Disney Streaming P&L. Within DTC Finance, DE DTC Marketing Finance is responsible for comprehensive financial management of the global Disney Streaming Marketing budget.

Job Summary:

Lead the DE DTC Marketing Finance – Strategic Finance team. DTC Marketing Finance (Strategic Finance) is the connective tissue between Business, Finance, Marketing, Content, and Technology key stakeholders. This team has two primary objectives: Marketing Measurement: Several Key Performance Indicators (KPIs) are regularly measured to monitor the efficiency / effectiveness of Marketing investment “Connecting the Dots”: Critical inputs from Business, Content, and Technology planning efforts directly influence and inform Marketing planning and must be integrated in budgeting efforts

General responsibilities for Director, DTC Marketing Finance (Strategic Finance) include, but are not limited to:

Engage with clients and stakeholders to provide business consultation and financial guidance that shapes client thinking and supports decision making processes. Clients and stakeholders range from Director up to Presidents / GMs.
Demonstrate a strong understanding of the key businesses supported in order to drive FP&A consultative work
Create and present insightful financial analysis for client stakeholders and senior Finance management
Oversee the development of commentary / cause of change explanations for management reports and client-specific reports
Work with functional leaders and other partners to identify opportunities to improve effectiveness and efficiency across financial planning processes, tools, and reporting
Lead, develop, and motivate a team of Finance professionals

Responsibilities and Duties of the Role:

Overall Strategic Finance

Conduct ad hoc analysis to inform Annual Operating Plan
Produce master Long Range Plan financial model to facilitate scenario analysis
On a recurring basis, produce:
- Forecast Executive Updates (i.e., Summarize overall Marketing narrative / key themes for each forecast submission)
- DTC Marketing Fact Pack (i.e., Marketing investment levels, trends, and KPIs for all segments and regions)
- Marketing KPIs Workbook (i.e., Track performance across country-level KPIs related to spend, signups, LTV, and ROI)

Conduct comprehensive after-action-reviews of Disney Streaming promotional offers (e.g., evaluate Brand Marketing investment behind campaigns, stacking of key title releases during and surrounding promotional windows, performance marketing investment tied specifically to promotional creative, promotional value creation relative to business-as-usual value creation)

Partner with Marketing Analytics to advise in development and onboarding of MMM (media mix modeling) attribution models, as well as provide inputs on historical marketing media spend

Ad-hoc Marketing Analysis

Monitor weekly media spend tracker of titles with highest spend and forecast spend up to four weeks in advance
Assess incremental budget requests for specific titles, including spend per first stream and tiering analysis

Maintain centralized information on brand campaign timing and budgets across DTC platforms and products

Evaluate incremental Performance Marketing budget requests
Analyze device and fixed placements budgets for savings opportunities and value delivery

Oversee DET Marketing Finance

Financial Planning & Analysis
- Manage global marketing budgets across several levels of granularity
- Center of Excellence (COE) finance support centralized and regularly communicated out
Annual and Long-Range Planning
- Lead Long Range Planning process: Facilitate bottoms-up planning in collaboration with Marketing stakeholders
- Develop annual operating plans
Marketing Planning & Analysis
- Provide a central point of contact for DET Marketing teams to understand both internal and external factors influencing their budgets, as well as centralized, high-level views on DET portfolio strategy
- Drive standardization of planning and budgeting metrics to enhance marketing portfolio optimization

Management of Disney Streaming Lifetime Value topic for DTC Finance

Collaborate with Data Science on the development of 140+ product-level LTVs covering every DTC territory and platform
Drive alignment with various stakeholders to verify and pressure test assumptions used to create LTVs
Socialize with leadership the changing health of the subscriber business, by territory and by product, and identify the key business drivers which may be contributing to changes
Partner with Data Analytics, Growth Marketing, Bundle Marketing, Product Marketing, and Business Operations, amongst many other teams, to diagnose how future business decisions may be influenced in light of LTV findings

Required:

Bachelor’s degree in business or economics; MS/ MBA a plus
At least 10 years progressive leadership experience in finance, preferably in a direct-to-consumer business
Previous experience leading and developing talent within a team
Strong quantitative and analytical skills combined with solid business and financial acumen
Ability to interact and partner with all levels of management and stakeholders, specifically Senior Management
Ability to provide a consultative approach with clients helping to drive business and financial decisions
Ability to identify issues, generate and evaluate alternatives, and implement solutions
Proactive and adaptive communication style, able to effectively communicate with people from various disciplines, organizations, geographic locations, and management levels
Ability to translate financial information to various business audiences to drive decision making
Flexibility and ability to anticipate change and respond to client needs and priorities with agility

The hiring range for this position in Greater Los Angeles is $182,000 to $222,400 per year and in NYC, NY is $190,800 to $233,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

今すぐ応募

Disney Entertainmentについて:

The Walt Disney Companyでは強力なブランドが集結し、最も革新的で、広範囲にわたる影響力と尊敬される企業をグローバルで構築しています。記憶に残るエンターテインメントと体験の裏では、才能ある人材で構成された多種多様なビジネスサポートチームが、ディズニーの比類なきストーリーに生命を吹き込むために尽力しています。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションはDisney Streaming Services LLCという事業部門の一つであるDisney Entertainmentでのお仕事です。

Disney Streaming Services LLC は機会均等雇用主です。応募者は、人種、宗教、肌の色、性別、性的指向、ジェンダー、性自認、性表現、国籍、家柄、年齢、配偶者の有無、軍役経験の有無やその地位、健康状態、遺伝情報や障がい、または連邦法や州法、地方法で禁止されているその他の法的根拠に関係なく、雇用の検討対象となります。Disneyは、すべての人々のアイデアと決断が、成長、革新、最高のストーリーの創造に役立ち、絶えず進化する世界において、価値ある存在になれるよう支援するビジネス環境を支持します。

求人応募における障害者への配慮

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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