Coordinator, Marketing (Caribbean, Southern & Andean)
工作概要:
BUILD SOMETHING BIGGER THAN YOURSELF
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
How will you contribute to our magical experience?
The Coordinator, Marketing – CSA have a crucial role on the team and will be responsible for supporting the MKT Manager ensuring Marketing strategies and tactics to promote Consumer Products, Games & Publishing are aligned in Caribbean, Southern and Andean countries, according to regional & global guidelines and strategies. Partnering with local agencies in 6 territories and internally: CSA Marketing, Business and Finance teams, in addition to regional Marketing teams.
The Coordinator, Marketing (Caribbean, Southern & Andean) will be responsible for:
- Inspire and motivate Marketing teams across CSA agencies (Colombia, Peru, Chile, Argentina, Ecuador and Central America & Caribbean) to implement Marketing initiatives according to Mickey, Stitch and Pixar franchises’ key beats, ensuring strategy and tactics on campaign’s implementations are aligned with global / regional guidelines and business needs, with ROI mindset.
- Develop and execute influencer campaigns, building strong relationships with key creators aligned with the brand.
- Lead innovative content creation and stay ahead of digital trends to inspire engagement.
- Provide Marketing approvals, such as reviewing print, online materials, retail arts, influencers, among others), according to guidelines.
- Consolidate countries information and create presentations and reports periodically.
What we need from you to be part of this story:
- Degree in Marketing or related field.
- Minimum 3 years in Marketing, with a focus on Influencer Marketing.
- Proven experience managing 360° campaigns with strong digital expertise.
- Regional or cross-country experience in LATAM is a plus, with understanding of diverse consumer behaviors.
- Experience working in an influencer agency is highly desirable.
- Experience in marketing coordination, preferably in consumer products or entertainment.
- Knowledge Canva, Keynote, Excel.
- Strong communication and collaboration skills across multicultural teams.
- Strategic mindset with attention to detail and creativity.
- Excellent time management and multitasking abilities to meet deadlines across diverse projects.
- Advanced English required for cross-regional meetings.
Additional information:
At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers, and we hire under equal opportunity, irrespective of gender, ethnicity, religion, sexual orientation or background. We are an organization that value human interactions and that is a very important part of our culture. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.
#BePartOfTheStory
“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney
關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 The Walt Disney Company Colombia S.A.,其所屬的業務部門是 Disney Experiences。
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探索此地點 LATAM
The Walt Disney Company Latin America 是拉丁美洲的頂尖家庭娛樂公司,自 1940 年代 Walt Disney 進駐巴西、阿根廷和秘魯時,便一直在此地區發展。
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