Content Programming Manager

工作 ID 10126249 地點格倫代爾, 加利福尼亚州, 美國 有意工作的公司 Disney Direct to Consumer 日期已公佈 Jul. 28, 2025

申請

工作概要:

Disney’s Direct-to-Consumer (DTC) team oversees Hulu and Disney+ streaming services within Disney Entertainment, bringing Disney’s world-class storytelling to fans and families worldwide.

The Disney+ Global Subscriber Engagement and Content Programming team is responsible for content planning, scheduling, on-service merchandising, slate management, and programming insights—all aimed at delivering a cohesive strategic content experience for our viewers.

What You’ll Do

Reporting to the Senior Manager, Content Programming, Disney’s DTC team is seeking a highly motivated Content Programming Manager to support our streaming business and editorial priorities, with an emphasis on driving Disney+ KPIs and audience engagement across both Disney+ and Hulu.

In this role, you will collaborate closely with a team of Content Programmers to develop and execute dynamic on-platform campaigns and promotions that connect with our audiences. The ideal candidate will have hands-on experience with content management systems, visualization tools, and project management platforms to ensure smooth campaign execution.

We’re looking for someone passionate about growth, with a broad understanding of television, film, and pop culture, and a sharp eye for emerging trends. If you are curious, decisive, adaptable, and thrive in a fast-paced environment, this could be your perfect opportunity to make a meaningful impact.

Join us and help shape the future of Disney’s innovative streaming landscape!

Responsibilities

Drive the ideation, planning, tracking, and communication of title campaigns and brand/cultural tentpole initiatives across teams and the broader organization to ensure alignment and successful execution.
Oversee global editorial governance, working closely with international programming partners to maintain consistency and quality standards.
Optimize and refine workflow processes to effectively support both global and local programming strategies, promoting efficiency and agility.
Curate, test, and refine content strategies across Hulu and Disney+, leveraging data-driven insights to maximize viewer engagement and business results.
Monitor campaign performance and pacing, proactively identifying optimization opportunities to enhance outcomes.
Manage campaign prioritization and targeting strategies using audience segmentation tools to ensure content reaches the right audiences at the right time.
Develop and maintain comprehensive documentation of processes, procedures, and campaign best practices.
Troubleshoot creative assets and collaborate with partners on standards, practices, and stakeholder input to uphold quality and consistency.
Partner with insights, data, and analytics teams to design experiments, collect relevant data, and measure campaign effectiveness, driving continuous improvement.

Required Qualifications & Skills

Minimum of 3+ years of experience in content programming, curation, product management, audience development, or streaming TV.
Proficiency with data visualization and analysis tools such as Tableau, Looker, Conviva, Excel, and Google Sheets, with the ability to utilize data for strategic decision-making.
Excellent communication skills, including confidence and clarity when presenting to large groups or executive audiences.
Exceptional attention to detail and a strong commitment to follow-through across multiple projects.
Fast learner with robust critical thinking, analytical, and problem-solving skills.
Ability to thrive in a fast-paced, evolving environment, with enthusiasm for adapting quickly to change.
Proven ability to manage multiple projects simultaneously, gracefully shift priorities, and maintain composure under pressure.
Experience in growing diverse audiences across various digital platforms.
A genuine passion for TV and movies, with a strong interest in industry trends and content evolution.

Preferred Qualifications

Prior experience managing initiatives & collaborating with stakeholders across multiple regions and time zones is highly desirable.
Previous experience working within the streaming TV industry.
Hands-on experience with Airtable.

Required Education

Bachelor’s degree in a related field or equivalent years of experience is required.

Additional Information

This role is based in the Glendale office 4 days a week from Monday through Thursday and flexibility to work from home on Friday.
Flexibility to cover evening and weekend programming events as needed to ensure smooth operations.

The hiring range for this position in Glendale, CA is $85,800.00 to $115,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於Disney Direct to Consumer:

Disney 的直接消費者團隊負責監督 Disney Entertainment 中的 Hulu 和 Disney+ 串流業務，協助將 The Walt Disney Company 一流的故事講述給世界各地的粉絲和家庭。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 Disney DTC LLC，其所屬的業務部門是 Disney Direct to Consumer。

Disney DTC LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

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