

Director, Ad Sales Marketing & Partnerships (Distribution)
工作概要:
At Disney, we’re storytellers, making the impossible possible. We deliver unparalleled creative content to audiences around the world. We do this through cutting-edge technology and by pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and media networks. Disney Advertising drives the advertising revenue across platforms for the entire media portfolio – including Disney +, ABC, ESPN, Hulu, FX, and National Geographic.
The Ad Sales Marketing & Partnerships team at Disney Advertising is responsible for driving addressable revenue through storytelling and solutions by focusing on Audience, Automation, Measurement, Innovation and Partnerships and to enable the sales organization with resources and tools to more effectively sell and succeed.
We are a group of creative problem-solvers and collaborators who aren’t afraid of the unknown. We love to learn, embrace change, and we ask smart questions to devise viable, revenue-driving solutions in this fast-paced, dynamic environment.
The Director will report to the VP of Ad Sales Marketing and Partnerships, and is the strategic lead for Distribution Ad Partnerships responsible for setting and leading strategy across strategic platform partnerships, establishing team goals and priorities. Prioritizes solutions that maximize revenue across the portfolio and align with broader strategy.
Oversight of deal term negotiations. Develops, directs, and defends the path to unlock Disney Ad Sales needs, priorities, and opportunities to drive growth. Guide development of performance benchmarking, marketplace intelligence, and social data and analytics Provides leadership and direction using experience and knowledge to lead through ambiguity Responsible for growing and supporting individual team members - driving career conversations, elevating issues and securing leadership buy-in on key initiatives.
Collaborates with, and acts as key liaison between, multiple internal departments including: Platform Distribution, Business Development, Content/Product, Marketing, Ad Sales, Automated Operations, Ad Platforms, Revenue Analytics, Legal and other teams, in the development and launch of new and enhanced revenue-driving addressable initiatives.
Requires broad and comprehensive understanding of addressable marketplace, advanced advertising, data, automation and programmatic, streaming and social video, ad products, and measurement solutions. Applies in-depth knowledge of own function, business and expertise to differentiate Disney Advertising from the competition; pulls upon accumulated knowledge of marketer perspective and laser focused on value proposition.
The Director approaches projects with a wide scope and big picture view, understanding not just the task at hand but how that will impact our business. The Director is able to successfully foster productive and respectful relationships with key stakeholders, positively representing the Ad Sales Marketing team.
The Director successfully influences and negotiates with great latitude on outcomes; presents and defends complicated or delicate issues; exercises sensitivity to the audience. Leads a function typically through multiple levels of Managers of diverse activities; develops and executes functional strategy or business plans to achieve key business objectives.
Responsibilities and Duties of the Role:
Contractual negotiations
Cross functional collaboration on deal positions
Statistical evaluation of deal economics
Experience:
8–10+ years at a media company, agency, or sales organization in advertising, sales marketing/communications, or ad solutions; digital experience required
Strong understanding of the media distribution ecosystem, including experience working with or alongside distribution partners (e.g., MVPDs, vMVPDs, streaming platforms, OEMs, etc.)
Knowledge of measurement (e.g., attribution, reach/frequency, dashboard analytics, linear/addressable measurement partners)
Proven ability to collaborate and manage projects across cross-functional teams
Demonstrated success in managing multiple work streams and prioritizing initiatives based on urgency and business impact
Analytical skills to assess and quantify the business implications of deal terms
Skills:
Excellent interpersonal skills
Excellent verbal and written communication skills
Self-starter with curiosity, creativity and resourcefulness
Good presentation building and storytelling abilities, with solid design skills (graphics/visualization)
Strong organizational and problem-solving skills
Solution-oriented and can recommendation based on analysis and input from stakeholders
Adept at developing data-driven insights and strategies
Ability to lead meetings, listen and communicate effectively across functions / levels
Adept at simultaneously managing multiple work streams and prioritizing
Proficiency in Word, Excel, Outlook and Power Point or Keynote
Education:
Bachelor’s degree
The hiring range for this position in New York, NY and Seattle, WA is $173,800 to $233,000 per year and in Los Angeles, CA; Chicago, IL and Bristol, CT is $165,900 to $222,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於Disney Advertising:
Disney Advertising 負責透過線性、數碼、社交、音訊和廣告支援的串流業務,為 The Walt Disney Company 的娛樂和體育產品進行廣告銷售和綜合營銷。其中包括 ABC、ABC News、Disney+、Disney Channels Worldwide、Disney Digital、ESPN Networks、ESPN+、Freeform、FX、National Geographic、Hulu 及其八個 ABC 擁有的當地電台。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Advertising Sales, LLC,其所屬的業務部門是 Disney Advertising。
Disney Advertising Sales, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
我們將根據適用法律考慮聘用具有案底的合資格求職者。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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