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Manager, Integrated Marketing

Job ID 10136552 Location Minato-ku, Japan Business The Walt Disney Company (APAC) Date posted Nov. 21, 2025
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Job Summary:

  • 当作品の価値を最大化し興収ターゲット達成に向けて宣伝活動の責任を負う

    • 市場トレンドや顧客についての理解を持つ

    • 担当作品についての宣伝ビジョンを構築

    • 作品理解を深め、効果的な戦略を構築するためのリサ―チ

    • 日本市場で成功するポジショニングを見つけ出し、戦略を構築

    • 戦略を実行するためのチームをまとめて活かす

    • 会議やプロジェクト等日々の宣伝活動において意思決定をする

    • 効果的かつ効率的なメディアバイイング

    • 宣伝予算管理

  • 社内及び社外パートナー（広告代理店、ローカルオフィス、メディアなど）との交渉

    • 社内外の各ファンクションに明確な指示を出し、説得し、アイデアを引出し、宣伝展開をリード

    • 日本で最適なアイデアが実施できるよう本社との交渉

必須条件:

  • 10年以上の消費者マーケティング経験
  • 映画業界における宣伝業務経験（配給側もしくは代理店）
  • 作品総責任者として、リーダーシップを最大限発揮すること

  • 戦略性

  • マネージメント能力

  • 革新性

  • 効率性

  • コミュニケーション力（プレゼンテーション力）

  • マーケティング能力

  • 英語力（ビジネスレベル、TOEIC800以上)

求められる人物像:

  • チャレンジ精神の旺盛な人

  • 明るくて前向きな人

  • 人と良好な関係を構築できる人

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About The Walt Disney Company (APAC):

For over 70 years, The Walt Disney Company has been entertaining consumers in Asia Pacific – and enriching people’s lives. Today’s consumer can discover new branded experiences in many ways and in many markets from Australia, New Zealand, Mainland China, Japan, Korea to Southeast Asia.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with TWDC (Japan) Ltd., which is part of a business we call The Walt Disney Company (APAC).

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Hiring Process

  • Where Does Your Story Begin?

    Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.

  • Be Part of the Story

    There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.

  • The Next Chapter

    Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.

Explore this Location APAC

For over 70 years, The Walt Disney Company has been entertaining consumers in Asia Pacific – and enriching people’s lives. Today’s consumer can discover new branded experiences in many ways and in many markets across the APAC region.

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