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Content Marketing Manager EMEA

Job ID 10134015 Location London, United Kingdom Business The Walt Disney Company (EMEA) Date posted Oct. 23, 2025
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Job Summary:

Be you, be here, be part of the story!

At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.

This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Friday).

This is a 12m FTC.

Overall Purpose of the Role 

The EMEA Content Marketing team are responsible for the development and roll-out of marketing campaigns for Local & Global General Entertainment content for Disney+ in EMEA. The focus, and measurement of success, is to drive awareness of our content to new & existing customers, engage our existing customers and drive acquisition of Disney+.   

 

Reporting to the EMEA Senior Content Marketing Manager (Local Original Content), this role will be instrumental in leading the delivery of campaigns for local originals in the UK for scripted and unscripted titles (E.g. Rivals, A Thousand Blows, The Rooney’s and Blind Date) from greenlight through to launch, leading specific campaigns and the creative development process. In addition, this role will work closely with specific EMEA markets on the launch of their local originals, providing guidance, supporting with best practice and facilitating approvals. 

 

This individual will work closely with the rest of the content marketing team who also look after Global General Entertainment. They will be required to co-ordinate planning and build excellent relationships with peers across Disney+ (including UK, PR, social, analytics and internal creative). They will also be required to communicate and work closely with stakeholders externally including: Creative agencies, Production companies, Publicists, Photographers and Talent. 

 

Areas of Responsibility 

STRATEGIC MARKETING & PLANNING 

  • Lead the campaign planning milestone process for their titles, building key strategic documents, pulling together presentations and presenting to key internal stakeholders. 

  • Develop industry-leading, insight-driven, innovative, differentiated & effective content campaigns for local UK Originals. 

  • Lead cross functional collaboration with teams and peers across Disney+ to ensure alignment across key campaigns. 

 

CREATIVE DEVELOPMENT 

  • Develop and deliver original, innovative and disruptive creative for local content (including AV, static, social, in-service and campaign assets). Manage campaign budgets, develop creative briefs and manage external creative agencies (or internal creative), alongside support from marketing supervisors. 

  • Oversee marketing supervisors to ensure creative makelists and campaign timings are managed. 

  • Oversee the coordination of marketing shoots where required, managing both creative and production agencies. 

  • Manage development and delivery of on-set material during the production window. 

 

RELATIONSHIPS 

  • Alongside Snr Content Marketing Manager develop relationships with production companies to help deliver key marketing requirements, including accessing set and securing unit photography, social content and EPK material. Share and present campaign plans and creative development. 

  • Alongside Snr Content Marketing Manager, develop strong relationships with Disney commissioning across your projects, joining weekly status meetings as required. 

  • Build strong relationships with local EMEA markets, and liaise with them as required to provide guidance and support their campaign development. In addition, build relationships with all Disney+ regional functions in EMEA. 

 

ADDITIONAL AREAS OF RESPONSIBILITY 

  • Manage title/ campaign budgets, tracking purchase orders, managing vendors, and other finance admin related duties. 

  • Work closely with our research team and manage creative and campaign testing process. 

  • Support on global general entertainment campaigns where required. 

  • Manage marketing Co-Ordinator including overseeing performance and development, manage wider team members of project basis. 

 

 

Experience and Professional Qualifications Required 

  • Proven marketing experience (5+ year), within the entertainment industry, working on content marketing campaigns. 

  • Experience managing multiple projects and campaigns in parallel a must. 

  • Experience working with creative agencies essential including writing inspirational briefs and providing clear feedback (experience of managing or supporting marketing shoots would be ideal). 

  • Experience working with production companies or on original entertainment content would be ideal. 

 

Skills Required 

  • Highly organised with excellent ability to prioritise, manage time and balance multiple projects or campaigns at one time 

  • Strong presentation, communication and stakeholder management skills, comfortable presenting to production partners, commissioners and senior internal stakeholders 

  • High level of attention to detail, with a creative eye  

  • Strong strategic marketing capabilities with the ability to read and use data to tell a story 

  • Passionate about entertainment  

  • Strong team player but with ability to also work autonomously and show initiative 

  • Ability to work in a fast-paced, high-pressured environment 

 

The Perks

  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Disney+ Subscription
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Walt Disney Company (EMEA):

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Limited, which is part of a business we call The Walt Disney Company (EMEA).

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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Explore this Location EMEA

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

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