Senior Social Media Manager

Job ID 10125755 Location London, United Kingdom Business The Walt Disney Company (EMEA) Date posted Aug. 21, 2025

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Job Summary:

Job Title: Senior Social Media Manager (12 months maternity cover)

Reporting to: Director

This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Monday or Friday).

Be you, be here, be part of the story!

At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.

Job Summary

Senior Social Media Manager – Maternity cover

Disney are looking for a strategic, experienced and creative Senior Social Media Manager to cover an upcoming maternity leave in the team. This role will take an equally insight-driven and highly creative approach to drive talkability and engagement around our tentpole shows on owned channels, whilst working in step with our earned and paid teams to deliver a holistic content and platform strategy.

Leading a talented UK-based team of six, the successful candidate will be obsessed with all forms of social media, keeping their finger on the pulse of key platform developments and trends to leverage in our approach, as well as being laser focused on developing social strategy that meets overall business objectives.

The Senior Manager will be responsible for developing and evolving our cross-platform strategy for the UK & EMEA and will also oversee all creator and influencer work for Disney+, including our UK ambassador programme.

The Senior Manager has direct responsibility for all @Disney+ channels (Instagram, Facebook, TikTok, X and YouTube) and will be responsible for: driving growth and engagement against clearly defined KPI’s, identifying varied content opportunities, spearheading innovative creative executions, trialling new formats and working with the Paid Social Media team to identify opportunities to amplify content and drive conversion.

They also have responsibility for all elements of influencer and creator activity, including overseeing vetting processes, legal clearances, contracting, providing insight on creator and influencer selection and measurement.

The role will require close collaboration with multiple stakeholders across the UK and EMEA to provide strategic counsel and support in delivering against business objectives. Agility, adaptability and fast thinking are essential requirements in managing workflow and keeping stakeholders informed and updated.

The Senior Social Manager will be joining a team that’s passionate about what we do. We approach our work with a positive mindset with creative approaches to problem-solving, no matter the task. We support each other to do the same. We’re respectful of each other and are individually committed to each fostering a team that is trusting, transparent and inclusive. We are committed to excellence at all levels and are always looking to improve. We know that our roles can require resilience, and we support each other to flourish.

The opportunity for you:

In step with the Director, work with the team and our agencies to deliver Disney+ EMEA's FY26 social media and influencer strategy
Direct responsibility for operation and performance of all UK Disney+ channels, whilst providing key strategic counsel and guidance to EMEA markets in the implementation and localisation of social strategy
The chance to shape innovative and creative social campaigns for some of the biggest TV shows on the planet – from UK Originals such as Rivals and A Thousand Blows, to tentpole US shows such as Ryan’s Murphy’s upcoming All’s Fair and the return of Percy Jackson, to some of our most beloved long running series such as Grey’s Anatomy and Modern Family
Responsibility for the optimisation and growth of UK channels and monitoring and evolving benchmarks and KPIs to ensure maximum exposure and impact across all work
Work directly with platforms (Meta, YouTube, TikTok) to ensure we are mining and sharing industry developments, keeping a ‘test and learn’ mentality at the forefront of our thinking to ensure we are reaching audiences on each platform in the most effective ways possible
Oversee all elements of the Disney+ ambassador programme – looking at innovative and effective ways to grow and evolve the initiative, whilst building a wider network with other creators / influencers we may want to partner with in the future
Work with an incredible EMEA-wide team to set creative benchmarks, best practice standards and an infectious enthusiasm for delivering best in class work in the social space
Manage department budgets, including forecasting, budget tracking and reporting
Manage a UK team of 6, inspiring all team members to strive for success and raise the bar creatively in the work we deliver. Provide support and deputise for the Social Media Director, as required.

The experience you will have:

From a senior position in a social department and/or at a specialist social agency (preferably in TV and entertainment) with significant experience in the social media industry
Considerable experience working with Creators, influencers and on-screen talent
Impressive understanding of the UK social media landscape, a strong passion for all aspects of social media and familiarity of cultural nuances across EMEA markets
Data and insight driven with the capability to provide meaningful analysis from social reporting
A deep understanding of industry standards and legal regulations which apply to both social and influencer marketing
An impressive network and black book of contacts within the industry
Second-to-none stakeholder management skills, working with teams across the UK, global and EMEA to communicate clearly and persuasively.
Experience navigating approval processes, creative guidelines and approval systems in a complex matrix organization and not afraid to speak up to push ideas through, negotiating on concepts to gain the trust of senior stakeholders and deliver results.
Experience of working with both paid and organic Marketing/ Social Media campaigns
Strong command of English written language, with excellent copywriting skills and a flair for creativity
Extensive experience managing people and nurturing their growth and development
Experience onboarding and managing freelance resource
Experience managing social department budgets - reporting, allocating, and optimising for results.

The Perks:

25 days annual leave
Private medical insurance & dental care
Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
Disney Discounts: you are entitled to discounts on designated Disney products, resort food and beverages and ticketing
Excellent maternity & paternity leave
Business Resource Groups – Women @ Disney, Diversity @ Disney, Pride @ Disney etc.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Walt Disney Company (EMEA):

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Limited, which is part of a business we call The Walt Disney Company (EMEA).

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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