Performance Media Planner

ジョブID 10130642 勤務地を選択 ニューヨーク, ニューヨーク州, アメリカ合衆国 企業名 ESPN 掲載日 Sep. 23, 2025

今すぐ応募

仕事内容:

The Media Planning & Buying Team at ESPN develops innovative media plans that drive awareness, consumption, subscriptions, and brand affinity across all properties and platforms to affect the ESPN business.

The Performance Marketing team is responsible for driving new subscriber growth for ESPN’s Direct-to-Consumer (DTC) products. We develop data-driven strategies using high-impact creative assets that drive awareness, subscriptions, and engagement across digital platforms.

The Media Planner will focus on supporting the holistic media strategy and planning direct to consumer performance media efforts across a variety of campaigns and sports. The Media Planner takes pleasure in getting to “do it all”, supporting projects that blur the lines between marketing, research, operations and creative. This role provides foundational experience in how the world of performance media operates in the fast-paced environment of multiplatform live sports and content.

The ideal candidate possesses outstanding organizational and communication skills, has superior attention to detail, can provide objective analysis, has the ability to handle multiple projects simultaneously, work with autonomy, maintain a relentless curiosity to understand how everything connects, all while meeting deadlines. This position will report to the Associate Director, Performance Media and collaborate closely with others in the group, as well as across ESPN and The Walt Disney Company.

This individual must enjoy working in a fast-paced, dynamic environment with a proven ability to handle a high-volume workload and navigate a matrixed organization with a positive attitude and a solutions-oriented mindset. This role reports into the Associate Director Performance Media. This role is based in New York, NY.

Responsibilities:

Responsible for supporting Performance Media leads and contributing to media plans across multiple sports
Coordinate campaign logistics to ensure timely execution
Create and maintain key planning documents
Steward effective communication and understanding needs across marketing, creative and external partners to lead campaign spec sheets & deliverables, campaign timelines and assist in the trafficking process to ensure timely launch of media campaigns across paid media
Monitor and assess ongoing campaign performance; assist in strategic analysis and recommendations for campaigns
Assist with tracking and management of the performance media budget
Stay on top of sports industry trends, ad products, consumer and viewing behaviors to inform Media plans; provide point of view on relevant marketing campaigns

Qualifications:

Minimum 3 months of professional experience in integrated media planning (brand, corporate, agency or publisher side preferred) or strong internship experience in marketing or media entertainment also relevant
Knowledge of media channels and experience coordinating across multiple media disciplines with a heavy focus on digital media
Effective collaborative and interpersonal skills
Ability to analyze performance metrics and apply data-driven insights to optimize campaigns
Ability to work with cross-functional teams, external partners, and multiple stakeholders
Genuine interest in sports and is excited to influence and impact the fan experience
Extremely organized and motivated, with the ability to effectively prioritize and multi-task in a fast-paced, deadline-driven environment
Strong verbal and written communication skills
Works with urgency, proficient time management, problem solving skills and a critical thinker

Preferred Qualifications:

Strong entertainment industry knowledge, preferably in sports
Multi-platform paid media experience
Outstanding interpersonal skills
Curiosity and passion for understanding the “why” underneath the surface
Conscientious

Required Education:

Bachelor’s degree or equivalent in Media, Marketing, or a related field

#ESPNMedia

The hiring range for this position in New York, NY is $55,800.00 to $74,800.00 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

今すぐ応募

ESPNについて:

ESPNの仕事は、ここでしか味わえない体験が詰まっています。それは、視聴者にとって使い勝手の良い新しいサービスを常に考えているからです―視聴者がどこでもどんな方法でもスポーツを楽しめるよう取り組んでいます。私たちは毎日、勝算を気にせず自分達自身を超え続けようとするダイナミックな文化の中で、誰もやらなかったことに挑んでいます。最新の技術、革新的なアイデア、世界レベルの才能があふれるESPNでは、毎日が驚きの連続です。

The Walt Disney Company について:

The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。

このポジションはDisney Streaming Services LLCという事業部門の一つであるESPNでのお仕事です。

Disney Streaming Services LLC は機会均等雇用主です。応募者は、人種、宗教、肌の色、性別、性的指向、ジェンダー、性自認、性表現、国籍、家柄、年齢、配偶者の有無、軍役経験の有無やその地位、健康状態、遺伝情報や障がい、または連邦法や州法、地方法で禁止されているその他の法的根拠に関係なく、雇用の検討対象となります。Disneyは、すべての人々のアイデアと決断が、成長、革新、最高のストーリーの創造に役立ち、絶えず進化する世界において、価値ある存在になれるよう支援するビジネス環境を支持します。

求人応募における障害者への配慮

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